WhatsApp Business Innovations WhatsApp, one of the most popular messaging platforms in India, is expanding its features for small businesses. Meta recently announced the launch of the Verified program and the ability to send customized messages to small and medium-sized businesses using WhatsApp Business in India.
Verified for WhatsApp Business Verified is a new subscription service aimed at business users that comes with a number of perks. For a monthly fee (around $8 for Indian users), business accounts will get the following features:
Account verification will increase customer confidence in your business.
Creating custom pages that will be more visible on the Internet.
Support for multiple devices and accounts for employees, which is especially important for companies where several people work on one account.
Sending custom messages In addition, small businesses can now send customized messages to their customers. These can include: meeting reminders,Happy Birthday wishes, information about sales and promotions.
Messages can also include the customer’s name and custom call-to-action buttons
Message rates The cost of sending messages varies depending on the country of the recipient’s number. In India, for example, it is $0.01 per message, while in Western European countries, rates can reach $0.14. This allows businesses to choose the most suitable tariff plan depending on the target audience and region.
Marketing Message Management
All marketing messages in WhatsApp Business are stored Argentina WhatsApp Number List in a special tab. This allows you to quickly find the messages you need, view their content, edit or delete them. Adding buttons to messages is also supported, allowing recipients to take specific actions directly from the conversation. Possible button types are:
A button that redirects the customer to the product catalog or a specific product. Click to Reply : This button allows the recipient to quickly reply to the message by selecting a pre-written response from you.
Phone Call : Pressing this button initiates a call to the specified number.
Website redirect : A button that redirects the user to a specific site or page.
Selecting message recipients
WhatsApp Business provides several convenient ways to select the target audience for the mailing: Smart Lists : Automatically generated contact lists that include customers who have recently sent messages or who haven’t been contacted in the last 30 days.
Labels : Labels assigned to contacts help you quickly segment your audience, such as “regular customers” or “new users.”
You can select both individual clients and groups of contacts.
Scheduling Message Sending
WhatsApp Business allows you to set up a message to be WhatsApp Number Database sent on a specific date and time. This is especially useful for reminders about sales or promotions that need to be delivered at the right time. Analytics WhatsApp Business also provides a tool to track the effectiveness of messages. You can see:
How many of them answered?
This data helps businesses evaluate the success of marketing campaigns and improve them in the future. In the future, the feature is likely to be available not only in India but in other countries as well, expanding WhatsApp Business opportunities for small and medium businesses across the world.
In “Imobis. Chatbots” you can connect WhatsApp Bulk Database Business API and send messages to clients on behalf of your business without fear of blocking. Contact our managers for detailed advice.
About Imobis Imobis, which has been operating on the market for 18 years, is a recognized developer of its own platforms for SMS mailings and chatbots. We help companies of any size use the capabilities of messengers to improve business processes. Using modern messenger platforms allows businesses to: increase the efficiency of interaction with clients; reduce the load on contact centers; automate routine operations; increase customer satisfaction through ease of communication.
