Simplified Video Experiments: Evaluate Your Ads’ Effectiveness

This year, we’ve added a number of new Simplified Video Experiments: Evaluate Your features to Google Ads. Let’s take a look back at the biggest launches of 2024 and how these new features can help you reach your valuable audiences and achieve your marketing goals more effectively. Set the stage for future success Tracking Improve performance with AI Search Campaigns Peak Performance Campaigns Demand Gen Campaigns Retail & Ecommerce App Campaigns Creative Solutions Identify new opportunities and grow your business YouTube Campaigns Display Campaigns…
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New campaign features for maximum performance: asset experiments, video optimization and more

October 23, 2024
As the year draws to a close and the holiday season Netherlands Phone Number List approaches, advertisers are looking to maximize their marketing ROI. Holiday demand and trends change rapidly, and artificial intelligence can help you respond to these changes. Campaigns leverage the power of Google AI across all Google channels to identify opportunities with the highest ROI and drive more conversions within your budget. The results speak for themselves. TransUnion’s marketing mix modeling for adv…
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October 16, 2024

Now you can create video experiments

Measure reach and readiness in just a few clicks. This will Cell Phone Number Database help you understand how different creative variations in your campaign are performing. Evaluate how adding or removing assets impacts key metrics like cost per view, cost per conversion, and brand effectiveness. This data will help you make informed decisions about optimizing your creatives. Experiments will help you understand which ads are best for your target audience and make your ads as effective as possible. Easily set up experiments You …
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Be the first to see your in-stream ads in front of your target audience with Position One, now available across YouTube in Display & Video 360
September 12, 2024

Reaching your target audience has never been easier

Position One ensures that your in-stream ads appear first and when they matter most to your business. Until now, Position One was only available for YouTube Select inventory and was ordered through Google Ads and Display & Video 360 at a fixed CPM bid. Now, we’ve expanded it to all YouTube content in Display & Video 360, with dynamic bidding. This means advertisers can reach their target audience when they’re most engaged, no matter what the…
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YouTube Studio now has a new goal: Site Visits
September 5, 2024
YouTube creators have a variety of tools to help them grow their channel. If you want to get noticed on YouTube by getting more views or interactions, promote your videos. Many channels are owned by large companies that have websites to sell products or services. That’s why we’ve changed the way we promote on YouTube – a new goal in the form of website visits is now available to channels worldwide. Promoting videos in YouTube Studio starts with choosing a primary goal, and now that goal can be website visits. You can easily find an interested audience and pre.