The events organize by Performance Strategies will be held at the Unahotels Expo Fiera in the Lombardy capital and in streaming. The protagonists will be internationally renowne guests, experts in the fields of Artificial Intelligence, neuroselling. Customer Experience, Content Marketing and more
The 2024 edition of the Marketing and Sales Forum . The three-day event organized by Performance Strategies, returns to Milan from 20 to 22 November. The event will be held in person at the Unahotels Expo Fiera in Pero (MI) and in streaming, and is dedicated to Italian companies.
Nine international speakers, a thousand participants from over 300 Italian and Swiss organizations, along with thousands of users connected remotely: the event represents an opportunity to gather and listen to the voices of experts and acquire the strategies that today are Brazil Cell Phone Number List the basis of the growth of every company. Among the main topics. Artificial Intelligence and its ethical application to business. Neuroselling strategies. Customer Experience , Content Marketing and more.
“Marketing and Sales Forum are for companies the meeting point of areas that for many years have been mistakenly separated – explained Marcello Mancini , CEO & President of Roi Group, the group that owns Performance Strategies -. A synergic action between the two functions.
Marketing and Sales Forum 2024, the event’s speakers
At the Marketing Forum, Neil Patel. One of the world’s most influential digital marketers, whose blog attracts over 9 million monthly visits. Joe Pulizzi , a pioneer of content marketing and founder of the Content Marketing Institute, will share his extensive experience working with Fortune 1000 companies. Benedetta Giovanola , holder of the first EU-funded Chair in the ethics of artificial intelligence, will offer valuable insights on the intersection of ethics, AI and business. Giuseppe Stigliano , CEO of Global Spring Studios and co-author with Philip Kotler of numerous best sellers, will bring his Cell Phone Number Database expertise in customer experience design and business innovation. Staying on the topic of artificial intelligence, Emanuele Frontoni , recognized among the World’s Top Scientists by Stanford University, will delve into the applications of AI in marketing.
The Sales Forum will feature Beth Fisher-Yoshida. Director of the Negotiation and Conflict Resolution Program at Columbia University, who will share her knowledge of advanced negotiation. Aaron Ross , former Senior Director of Corporate Sales at Salesforce, will illustrate his sales methodology that led to an increase of $100 million in revenue for the tech company. Patrick Renvoisé , co-founder of SalesBrain, will present his innovative NeuroMap model for neuroselling. Will offer valuable insights into advanced negotiation techniques.
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